They were facing a number of challenges and limitations with their previous website. The team I worked with at RainStorm saw an opportunity to solve these problems with an all-new WordPress experience. Primarily, they were looking for new ways to reach their audience and provide information on their actions in the ongoing ocean preservation battle — as well as a way to get their audience involved in activism.
RainStorm deployed a series of custom-tailored WordPress tools including podcast delivery, location mapping, article publication, and case-by-case information design to help the Ocean River Institute tell their story about environmental activism and their efforts.
The website has seen a dramatic increase in both traffic and donations as well as petition signing — thanks in part to the beautiful new deisgn and fully fluid responsive layout that makes it a breeze for visitors on any device to naviagate and explore the institute.
You can read more here:
- Find the Ocean River Website at: http://www.oceanriver.org/
- Case study: http://www.rainstorminc.com/blog/the-web-technology-behind-the-ocean-river-institute/
- More information on the project: http://www.rainstorminc.com/portfolio/ocean-river-institute/
Thank you for your consideration.